When we teach entrepreneurship one of the topics that is truly difficult to cover is ideation and opportunity identification. Most teachers find it difficult because students seem to be more aware about trends than teachers, and rightly so. But what teachers should do is enable students look deeply into trends and changes taking place in the society. One such trend is – wearables.
Google Glass has inspired enough individuals to try their hands at wearable devices. People are now wearing more smart devices than ever before. While I was teaching entrepreneurship to a group of textile engineering students, I was amazed at the number of innovations students could come out with in something as simple as clothes. I decided to push them further and hence divided the class into smaller groups and asked them to come up with what individuals would like of their clothes and if clothes could respond to them. Each of them amazed the entire group by coming up with so many innovative ideas, from simple temperature handling clothes, to color changing clothes, to mood enhancing clothes. My God! I wondered if I would ever buy a shirt that will adjust the temperature on the inside based on the temperature outside. But the truth is, we completed the course with much more technology enhanced solutions to clothes than just changing the fabric and designs. One even designed a dry washer for these smart clothes.
If you are wondering if all this sounds like science fiction, believe me, it is not going to be for long. Could you have imagined what Skype is doing to our lives? Could you have imagined how ‘Uber’ and ‘Airbnb’ have changed the way we travel and find hotels? Like all new technology changes, they are bound to have their teething troubles, but it will all be ironed out. So, if you are a teacher of entrepreneurship, you would do well to bring changes taking place in the environment and dissect them in the class for opportunities. You will be amazed by what you see as output from your students. They only need direction – they have the speed, agility and creativity, to come up with innovative business ideas. We need a lot more of them. Let us (all educators) inspire and create the next set of technology driven entrepreneurs.
Try it in class and please do share your experiences! Let us all improve the way we teach entrepreneurship, together.